Ken Blanchard and Sheldon Bowles' Raving Fans is widely praised for its straightforward, engaging narrative and practical customer service strategies. Readers appreciate its simple yet powerful message on exceeding customer expectations. However, some criticize its overly simplistic approach and lack of depth in complex business situations. Overall, it's a valuable, if basic, guide for creating customer loyalty.

A reader who enjoys Raving Fans by Ken Blanchard and Sheldon Bowles likely seeks to improve customer service and leadership skills. They appreciate practical guidance and storytelling. Fans of The E-Myth Revisited by Michael E. Gerber or Delivering Happiness by Tony Hsieh may find it compelling.

Raving Fans by Ken Blanchard and Sheldon Bowles guides individuals in customer service to transform customers into enthusiastic supporters. The book emphasizes understanding customer needs, delivering exceptional service, and maintaining consistency. Through simple strategies, individuals are encouraged to create a memorable customer experience, ultimately fostering loyalty and positive word-of-mouth recommendations.

**The Area Manager**  
A recently promoted professional who serves as the protagonist and audience surrogate, learning the secrets of excellent customer service while aspiring to excel in his new role.

**Charlie**  
An enigmatic, magical guide who helps the Area Manager navigate the world of customer service, using humor and unique abilities to impart important lessons on creating Raving Fans.

**Varley**  
The owner of an independent department store famous for its exceptional customer service, offering a vision of above-and-beyond retail experiences that inspire the Area Manager.

**Bill**  
The owner of a computer parts manufacturing plant who teaches the Area Manager about balancing company vision with customer desires, emphasizing the importance of understanding what customers truly want.

**Andrew**  
The owner of a gas station who reveals the secret of delivering continuous improvement in customer service, focusing on small, consistent enhancements to fulfill and exceed customer expectations.

Ken Blanchard

Sheldon Bowles

Adult

Book

Nonfiction

Guide

Study Guide

Before You Read

Explore Raving Fans reviews, reading age recommendations, and essential genre and thematic details before you start reading.

Before You Read Raving Fans | SuperSummary

title

content

Overview

Get ready to explore Raving Fans and its meaning. Our full analysis and study guide provides an even deeper dive with character analysis and quotes explained to help you discover the complexity and beauty of this book.

Raving Fans Summary and Study Guide

Background

Raving Fans Background

chapter

chapterType

section

Chapter Summaries & Analyses

Foreword-Page 50

Raving Fans Foreword-Page 50 Summary & Analysis

Pages 51-72

Raving Fans Pages 51-72 Summary & Analysis

Pages 73-115

Raving Fans Pages 73-115 Summary & Analysis

keyFigure

Key Figures

Raving Fans Key Figures

theme

Themes

Raving Fans Themes

Index of Terms

Raving Fans Index of Terms

Literary Devices

Raving Fans Literary Devices

quote

citation

character

Important Quotes

Raving Fans Important Quotes

primaryCharacter

Essay Topics

Raving Fans Essay Topics

Raving Fans: A Revolutionary Approach to Customer Service

Before You Read

Reviews & Readership

Review Roundup

Who Should Read Raving Fans?

Reading Age

Book Details